Understanding consumer behavior [Book] / J. Paul Peter, Jerry C. Olson.

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TextSeries: The Irwin series in marketingPublication details: Burr Ridge, Ill. : Irwin, 1994.Description: xv, 485 p. : col. ill. ; 26 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad Second Floor	658.8 342 PET-U (Browse shelf(Opens below))	Available		8004

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Previous	658.8 342 ONK-C Consumer behavior strategy and analysis /	658.8 342 PET-C Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson	658.8 342 PET-C Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson	658.8 342 PET-U Understanding consumer behavior	658.8 342 SCH-C Consumer behaviour	658.8 342 SCH-C Consumer behavior	658.8 342 SHE-C Customer behavior consumer behavior and beyond /	Next

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