Principles of marketing [Book] : a South Asian perspective / Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ui Haque.

By:

Kotler, Philip

Contributor(s):

Material type: Text

TextPublication details: New Delhi : Dorling Kindersley (India) Pvt. Ltd., licensees of Pearson Education in South Asia., c2010.Edition: Thirteenth editionDescription: xix, 514, 37, 21, pages : illustrations ; 25 cmISBN:

9788131731017

Subject(s):

DDC classification:

658.8

Other classification:

658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Checked out	08/15/2022	43561
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Checked out	11/19/2022	43560
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Available		43559
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Available		46281
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Available		46280
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Available		46279
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Available		46278
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PRI (Browse shelf(Opens below))	Checked out	10/14/2022	46277
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 KOT-P (Browse shelf(Opens below))	Checked out	03/13/2024	59897

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Previous	658.8 PIE-M Market-led strategic change a guide to transforming the process of going to market /	658.8 PIE-T Tales from the marketplace : stories of revolution, reinvention and renewal /	658.8 PRI Principles of marketing a South Asian perspective /	658.8 PRI Principles of marketing a South Asian perspective /	658.8 PRI Principles of marketing a South Asian perspective /	658.8 PRI Principles of marketing a South Asian perspective /	658.8 PRI Principles of marketing a South Asian perspective /	Next

Authorized adaptation from the United States edition, entitled Principles of marketing, 13th edition, ISBN: 9780136079415 by Kotler, Philip and Armstrong, Gray, published by Pearson Education, Inc., publishing as Prentice Hall, c2010.

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