Strateic brand management [Book] creating and sustainable brand equity long term Jean-Noel Kapferer.

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TextPublication details: Kogan Page Pvt. Ltd. New DelhiEdition: 2nd EdISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	COMSATS University Abbottabad Campus	658.8343 KAP (Browse shelf(Opens below))	Available		10003000015150

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