Global Marketing Management: A European Perspective Warren J. Keegan.
Material type: TextSeries: Prentice Hall series in marketingPublication details: Upper Saddle River, N.J. : Prentice Hall, c1999.Edition: 6th edDescription: xiv, 639 p. : ill., maps ; 26 cmISBN:- 0138418268
- 9780138418267
- 658.8 KEE 24398 21 24398
- HF1416 .K44 1999
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | COMSATS University Wah Campus | 658.8 KEE 24398 (Browse shelf(Opens below)) | 24398 | Available | 10004000024398 |
Total holds: 0
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658.8 KAP Case Studies in Marketing | 658.8 KAP Case Studies in Marketing | 658.8 KAR Consumer Behavior and Managerial Decision Making | 658.8 KEE 24398 Global Marketing Management: A European Perspective | 658.8 KER Strategic Marketing Problems Cases and Comments. | 658.8 KER Strategic Marketing Problems Cases and Comments. | 658.8 KER Strategic Marketing Problems Cases and Comments. |
Includes bibliographical references and indexes.
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