Marketing management [Book] / Geoff Lancaster, Lester Massingham.
Material type: TextPublication details: London : McGraw-Hill, 1998.Edition: 2nd edDescription: x, 466 p. ; 25 cmISBN:- 0077092910 :
- 658.8 21
- 658.8
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 LAN-M (Browse shelf(Opens below)) | Available | 7987 |
Total holds: 0
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658.8 LAN-E Essentials of marketing text and cases / | 658.8 LAN-M Marketing | 658.8 LAN-M Marketing management | 658.8 LAN-M Marketing management | 658.8 LEE-S Social marketing : influencing behaviors for good / | 658.8 LEE-S Social marketing : influencing behaviors for good / | 658.8 LEE-S Social marketing : influencing behaviors for good / |
Previous ed.: 1993. Index includes.
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