Marketing management (Record no. 188512)

MARC details
000 -LEADER
fixed length control field 00806 am a2200265ua 4500
001 - CONTROL NUMBER
control field 0000055983
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000403s1998 enk || 000 ||eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GB9880213
Source bnb
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077092910 :
035 ## - SYSTEM CONTROL NUMBER
System control number (UkOxU)O13355929
040 ## - CATALOGING SOURCE
Original cataloging agency UkOxU
Modifying agency Uk
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number LAN-M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lancaster, Geoffrey,
Dates associated with a name 1938-
245 10 - TITLE STATEMENT
Title Marketing management
Medium [Book] /
Statement of responsibility, etc. Geoff Lancaster, Lester Massingham.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 1998.
300 ## - PHYSICAL DESCRIPTION
Extent x, 466 p. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Previous ed.: 1993. Index includes.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Massingham, Lester.
852 ## - LOCATION
Piece designation 7987
-- 0.00
Classification part 658.8 LAN-M
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 1
Piece physical condition 2-Good
Location JZL-CUI
Holdings
Date last seen Total checkouts Full call number Shelving location Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired
09/18/2023   658.8 LAN-M 2nd Floor 09/18/2023 Books         Junaid Zaidi Library, COMSATS University Islamabad 7987 Junaid Zaidi Library, COMSATS University Islamabad 09/18/2023