Handbook of strategic brand communication campaigns [Book] / Don E. Schultz, Beth E. Barnes.

By: Contributor(s): Material type: TextTextPublication details: Lincolnwood, Ill. : NTC Business Books, [2004].Description: xxi, 378 p. : ill. ; 24 cmISBN:
  • 0844229420 (hbk)
Subject(s): DDC classification:
  • 659.113 21
Other classification:
  • 659.113
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Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 659.113 SCH-H (Browse shelf(Opens below)) Available 18162
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