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Marketing [Book] : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.
Material type:
TextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cmISBN: - 9780073215747
- 9780072999891
- 0073215740
- 0072999896 (alk. paper)
- 658.8 22
- 658.8
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 KER-M (Browse shelf(Opens below)) | Available | 39993 | ||
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 KER-M (Browse shelf(Opens below)) | Available | 34952 | ||
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 KER-M (Browse shelf(Opens below)) | Available | 33292 |
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| 658.8 JOH-G Global marketing foreign entry, local marketing & global management / | 658.8 KAP-B Basics of distribution management a logistical approach / | 658.8 KER-M Marketing the core / | 658.8 KER-M Marketing the core / | 658.8 KER-M Marketing the core / | 658.8 KER-M Marketing the core / | 658.8 KIN-P Principles of marketing / |
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