Global marketing [Book] : an interactive approach / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey.

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TextPublication details: Boston : Houghton Mifflin Co., 2004.Description: xxii, 553 p. : ill., maps ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 GIL-G (Browse shelf(Opens below))	Available		18547

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Previous	658.8 FAR-B Business research an informal guide /	658.8 FER-M Marketing strategy	658.8 FOR-C Conducting sales and marketing training	658.8 GIL-G Global marketing an interactive approach /	658.8 GIL-S Services, marketing and management	658.8 GOR-R Relationship marketing new strategies, techniques, and technologies to win the customers you want and keep them forever /	658.8 GRA-I Introduction to marketing; a practical approach, /	Next

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