Consumer behavior and marketing strategy [Book] : J. Paul Peter, Jerry C. Olson
Material type: TextSeries: Publication details: New York : McGraw-Hill, c2005.Edition: 7th edDescription: xxv, 578 p. : ill. ; 27 cmISBN:- 0071111778 (international : alk. paper)
- 0072864877 (alk. paper)
- 658.8 342 22
- 658.8 342
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 342 PET-C (Browse shelf(Opens below)) | Available | 26709 | ||
Books | Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 342 PET-C (Browse shelf(Opens below)) | Available | 27717 |
Total holds: 0
Browsing Junaid Zaidi Library, COMSATS University Islamabad shelves, Shelving location: 2nd Floor Close shelf browser (Hides shelf browser)
658.8 342 IMB-M Motivational marketing how to effectively motivate your prospects to buy now, buy more, and tell their friends too! / | 658.8 342 IMB-M Motivational marketing how to effectively motivate your prospects to buy now, buy more, and tell their friends too! / | 658.8 342 ONK-C Consumer behavior strategy and analysis / | 658.8 342 PET-C Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson | 658.8 342 PET-C Consumer behavior and marketing strategy J. Paul Peter, Jerry C. Olson | 658.8 342 PET-U Understanding consumer behavior | 658.8 342 SCH-C Consumer behaviour |
Various multi-media instructional materials are available to supplement the text.
All.
There are no comments on this title.