Consumer behavior (Record no. 182565)

MARC details
000 -LEADER
fixed length control field 00902pam a2200265 a 4500
001 - CONTROL NUMBER
control field 0000048406
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 920728s1993 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070387672
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency WSU
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 34
Edition number 20
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.834
Item number LOU-C
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Loudon, David L.
245 10 - TITLE STATEMENT
Title Consumer behavior
Medium [Book] :
Remainder of title concepts and applications /
Statement of responsibility, etc. David L. Loudon, Albert J. Della Bitta.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1993.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 788 p. :
Other physical details ill. ;
Dimensions 27 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill series in marketing.
500 ## - GENERAL NOTE
General note Index includes
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
Topical term or geographic name entry element Consumer behavior
Geographic subdivision United States
General subdivision Case studies.
700 2# - ADDED ENTRY--PERSONAL NAME
Personal name Della Bitta, Albert J.
852 ## - LOCATION
Piece designation 8011
-- 0.00
Classification part 658.834 LOU-C
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 1
Piece physical condition 2-Good
Location JZL-CUI
Holdings
Date last seen Total checkouts Full call number Shelving location Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired
09/18/2023   658.834 LOU-C 2nd Floor 09/18/2023 Books         Junaid Zaidi Library, COMSATS University Islamabad 8011 Junaid Zaidi Library, COMSATS University Islamabad 09/18/2023