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1.
Social media marketing [Book] : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher. by
Edition: First Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : South-Western Cengage Learning, c2013
Availability: Items available for loan: COMSATS University Wah Campus (1)Call number: 658.872 BAR 23182.

2.
Principles of customer relationship management [Book] / Roger J. Baran, Robert J. Galka, Daniel P. Strunk. by
Edition: Student ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2008
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.802 BAR-P.

3.
Marketing [Book] : a practical approach / Peter Rix. by
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: North Ryde, NSW : McGraw-Hill (Australia), c2007
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 RIX-M.

4.
Marketing : [Book] an introduction / Gary Armstrong, Philip Kotler. by
Edition: Twelfth Global ed.Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 ARM-M.

5.
Marketing [Book] / Roger A. Kerin ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2003
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 MAR.

6.
Marketing [Book] core concepts and applications William M. Pride. by
Material type: Text Text
Publication details: John Wiley & Sons Australia
Availability: Items available for loan: COMSATS University Abbottabad Campus (10)Call number: 658.8 PRI, ...

7.
Introduction to marketing [Book] Carl Mcdaniel. by
Edition: 8th Ed.
Material type: Text Text
Publication details: Thomson Learning Australia
Availability: Items available for loan: COMSATS University Abbottabad Campus (1)Call number: 658.8 MCD.

8.
Essentials of marketing [Book] / Jane Summers ... [et al.]. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: South Melbourne : Thomson, c2005
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 ESS.

9.
Consumer behaviour [Book] / Leon G. Schiffman, Leslie Lazar Kanuk, Mallika Das. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India : Pearson Prentice Hall, 2002
Availability: Items available for loan: Junaid Zaidi Library, COMSATS University Islamabad (1)Call number: 658.8 342 SCH-C.

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