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Market-driven management : strategic and operational marketing / Jean-Jacques Lambin.

By: Material type: TextTextPublication details: New York : St. Martin's Press, 2000.Description: xxvii, 737 p. : ill. ; 26 cmISBN:
  • 0333793188
Subject(s): DDC classification:
  • 658.802 LAM Book
LOC classification:
  • HF5415.12.E8 L36 2000
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Books Books COMSATS University Wah Campus 658.802 LAM (Browse shelf(Opens below)) 24408 Available 10004000024408
Total holds: 0

Includes bibliographical references and indexes.

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