Fundamentals of Selling [Book]. customers for life through services
Material type: TextPublication details: New Delhi McGraw Hill Education 2014Edition: Twelfth EditionDescription: xxxiv, 653 pages : ill. ; 25 cmISBN:- 9789339204686
- 658.85
- 658.85
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Books | COMSATS University Wah Campus | 658.85 FUT (Browse shelf(Opens below)) | Available | 10004000021772 | ||
Books | COMSATS University Wah Campus Main | 658.85 FUT 23137 (Browse shelf(Opens below)) | Available | 10004000023137 |
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658.84 SCH 24214 E-business | 658.840285 MIN 23195 Web commerce technology handbook | 658.848 CZI 23011 Introduction to Java programming brief version / | 658.85 FUT 23137 Fundamentals of Selling customers for life through services | 658.872 BAR 23182 Social media marketing a strategic approach / | 658.872 DOD 23190 The art of digital marketing the definitive guide to creating strategic, targeted and measurable online campaigns / | 658.872 KIN 24211 Digital marketing strategy an integrated approach to online marketing / |
Fundamental Of Selling: Customers For Life Through Service, 9/e" is one of McGraw-Hill's best-selling texts in the Selling discipline. Its approach is classic and practical and emphasizes role-plays. "Fundamentals", written by a salesperson turned teacher, draws widely from Charles Futrell's experience as a sales professional rather than from a staid theoretical perspective. The text is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues; selling skills are a valuable asset.
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