Fundamentals of Selling [Book]. customers for life through services

By:

Futrell, Charles. M

Material type: Text

TextPublication details: New Delhi McGraw Hill Education 2014Edition: Twelfth EditionDescription: xxxiv, 653 pages : ill. ; 25 cmISBN:

9789339204686

Subject(s):

DDC classification:

658.85

Other classification:

658.85

Summary: Fundamental Of Selling: Customers For Life Through Service, 9/e" is one of McGraw-Hill's best-selling texts in the Selling discipline. Its approach is classic and practical and emphasizes role-plays. "Fundamentals", written by a salesperson turned teacher, draws widely from Charles Futrell's experience as a sales professional rather than from a staid theoretical perspective. The text is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues; selling skills are a valuable asset.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	COMSATS University Wah Campus	658.85 FUT (Browse shelf(Opens below))	Available		10004000021772
Books	COMSATS University Wah Campus Main	658.85 FUT 23137 (Browse shelf(Opens below))	Available		10004000023137

Total holds: 0

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Fundamental Of Selling: Customers For Life Through Service, 9/e" is one of McGraw-Hill's best-selling texts in the Selling discipline. Its approach is classic and practical and emphasizes role-plays. "Fundamentals", written by a salesperson turned teacher, draws widely from Charles Futrell's experience as a sales professional rather than from a staid theoretical perspective. The text is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues; selling skills are a valuable asset.

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