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Principles of marketing [Book] / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: New Delhi : Dorling Kindersley (India) Pvt. Ltd., licensees of Pearson Education in South Asia c2006.Edition: 11th edDescription: 671, [65] p. : col. ill. ; 28 cmISBN:
  • 8177581074 (paperback)
  • 9788177581072 (paperback)
Subject(s): DDC classification:
  • 658.8
Other classification:
  • 658.8
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 KOT-P (Browse shelf(Opens below)) Available 22557
Total holds: 0

This edition is published by arrangement with Pearson Education, Inc. Pearson Prentice Hall. One Lake Street, Upper Saddle River, USA and Dorling Kindersley Ltd., London UK.

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