Relationship marketing [Book] : perspectives, dimensions and contexts / Tracy Harwood, Tony Garry and Anne Broderick.

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TextPublication details: Maidenhead : McGraw-Hill Education, c2008.Description: xxii, 242 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 HAR-R (Browse shelf(Opens below))	Available		30630

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Previous	658.8 GRE-M Marketing	658.8 GRO-S Service management and marketing a customer relationship management approach /	658.8 HAI-B Brand failures : the truth about the 100 biggest branding mistakes of all time /	658.8 HAR-R Relationship marketing perspectives, dimensions and contexts /	658.8 HAV-I Industrial marketing text and cases /	658.8 HIA-P The portable MBA in marketing	658.8 HIL-F Foundation marketing	Next

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