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Marketing strategies for competitive advantage [Book] / Dennis Adcock.

By: Material type: TextTextPublication details: Chichester [England] ; New York : J. Wiley, c2000.Description: viii, 406 p. : ill. ; 25 cmISBN:
  • 0471981699 (acid-free paper)
Subject(s): DDC classification:
  • 658.8 21
Other classification:
  • 658.8
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