Brand lands, hot spots & cool spaces [Book] : welcome to the third place and the total marketing experience / Christian Mikunda.

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Material type: Text

TextPublication details: London ; Sterling, VA : Kogan Page, c2004.Description: xviii, 221 p. , [16] p. of plates : ill. (some col.) ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	659 MIK-B (Browse shelf(Opens below))	Available		12731

Total holds: 0

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Previous	658.91 MEN-T Travel agency management	658.95491 KHA-C The corporate governance landscape of Pakistan /	659 HIG High visibility transforming your personal and professional brand /	659 MIK-B Brand lands, hot spots & cool spaces welcome to the third place and the total marketing experience /	659.1 13 PAR-A Advertising campaign strategy a guide to marketing communication plans /	659.1 13 PAR-A Advertising campaign strategy a guide to marketing communication plans /	659.1 ADV Advertising excellence	Next

"First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso t.p.

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