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Marketing research : [Book] within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 2nd edDescription: xxiii, 720 p. : ill. ; 27 cm. + 1 computer optical disc (4 3/4 in.)ISBN: - 0072467576 (alk. paper)
- 0071151192 (International : alk. paper)
- 9780072538397 (hardback)
- 658.83 21
- 658.83
| Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad Auxiliary Section | 658.83 HAI-M (Browse shelf(Opens below)) | Available | 13491 | ||||
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Junaid Zaidi Library, COMSATS University Islamabad Ground Floor | Electronic & Digital Collection | 658.83 HAI-M BK13491 (Browse shelf(Opens below)) | Not for loan | An accompanying material with the book having Accession Number 13491. | BK0013491 |
Total holds: 0
Browsing Junaid Zaidi Library, COMSATS University Islamabad shelves, Shelving location: Ground Floor, Collection: Electronic & Digital Collection Close shelf browser (Hides shelf browser)
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| 658.804 BLO-B BK45439 Business-to-business market research | 658.812 MET-S BK18898 Successful service operations management | 658.83 BRA-Q BK17224 Questionnaire design how to plan, structure and write survey material for effective market research / | 658.83 HAI-M BK13491 Marketing research : within a changing information environment / | 658.84 SHA-D BK15042 Developing e-commerce sites an integrated approach / | 658.85 JOH-R BK18179 Relationship selling and sales management | 658.87 LEV-R BK15831 Retailing management |
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