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Marketing research : [Book] within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, c2003.Edition: 2nd edDescription: xxiii, 720 p. : ill. ; 27 cm. + 1 computer optical disc (4 3/4 in.)ISBN:
  • 0072467576 (alk. paper)
  • 0071151192 (International : alk. paper)
  • 9780072538397 (hardback)
Subject(s): DDC classification:
  • 658.83 21
Other classification:
  • 658.83
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Holdings
Item type Current library Collection Call number Status Notes Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 658.83 HAI-M (Browse shelf(Opens below)) Available 13491
Visual Materials/CDs/DVDs Visual Materials/CDs/DVDs Junaid Zaidi Library, COMSATS University Islamabad Electronic & Digital Collection 658.83 HAI-M BK13491 (Browse shelf(Opens below)) Not for loan An accompanying material with the book having Accession Number 13491. BK0013491
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