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Entrepreneurial marketing [Book] : real stories and survival strategies / Bruce Buskirk, Molly Lavik.

By: Contributor(s): Material type: TextTextPublication details: Mason, Ohio : Thomson, South-Western, c2004.Description: xlii, 245 p. : ill. ; 26 cmISBN:
  • 0324158637
Subject(s): DDC classification:
  • 658.8 22
Other classification:
  • 658.8
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