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Strategic marketing management [Book] : a means-end approach / Mark E. Parry.

By: Material type: TextTextSeries: McGraw-Hill executive MBA seriesPublication details: New York ; London : McGraw-Hill, c2002.Description: ix, 275 p. : ill. ; 24 cmISBN:
  • 0071372229 :
Subject(s): DDC classification:
  • 658.8 21
Other classification:
  • 658.8
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 658.8 PAR-S (Browse shelf(Opens below)) Available 18180
Total holds: 0

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