A preface to marketing management [Book] / J. Paul Peter, James H. Donnelly.

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TextPublication details: Boston, Mass. ; London : McGraw-Hill, c2006.Edition: 10th edDescription: xiv, 254 p. : col. ill. ; 26 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PET-P (Browse shelf(Opens below))	Available		17341
Books	Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor	658.8 PET-P (Browse shelf(Opens below))	Available		39711

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Previous	658.8 PET-M Marketing management knowledge and skills /	658.8 PET-M Marketing management : knowledge and skills /	658.8 PET-P A preface to marketing management	658.8 PET-P A preface to marketing management	658.8 PIE-M Market-led strategic change a guide to transforming the process of going to market /	658.8 PIE-T Tales from the marketplace : stories of revolution, reinvention and renewal /	658.8 PRI Principles of marketing a South Asian perspective /	Next

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