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A preface to marketing management [Book] / J. Paul Peter, James H. Donnelly.
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TextPublication details: Boston, Mass. ; London : McGraw-Hill, c2006.Edition: 10th edDescription: xiv, 254 p. : col. ill. ; 26 cmISBN: - 9780071116350 (UK : pbk.) :
- 0071116354 (UK : pbk.) :
- 007296216X (U.S. : pbk.) :
- 9780072962161
- 658.8 22
- 658.8
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 PET-P (Browse shelf(Opens below)) | Available | 17341 | ||
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 PET-P (Browse shelf(Opens below)) | Available | 39711 |
Total holds: 0
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| 658.8 PET-M Marketing management knowledge and skills / | 658.8 PET-M Marketing management knowledge and skills / | 658.8 PET-M Marketing management : knowledge and skills / | 658.8 PET-P A preface to marketing management | 658.8 PET-P A preface to marketing management | 658.8 PIE-M Market-led strategic change a guide to transforming the process of going to market / | 658.8 PIE-T Tales from the marketplace : stories of revolution, reinvention and renewal / |
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