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Brand failures : the truth about the 100 biggest branding mistakes of all time / Matt Haig.
Material type:
TextPublication details: India : Kogan Page, 2006.Description: xii, 260 pISBN: - 0749439270
- 658.8
- 658.8
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 658.8 HAI-B (Browse shelf(Opens below)) | Available | 25304 |
Total holds: 0
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| 658.8 GRA-M MKTG303 marketing strategy: analysis and decisions / | 658.8 GRE-M Marketing | 658.8 GRO-S Service management and marketing a customer relationship management approach / | 658.8 HAI-B Brand failures : the truth about the 100 biggest branding mistakes of all time / | 658.8 HAR-R Relationship marketing perspectives, dimensions and contexts / | 658.8 HAV-I Industrial marketing text and cases / | 658.8 HIA-P The portable MBA in marketing |
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