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Principles of advertising [Book] : a global perspective / Monle Lee, Carla Johnson.
Material type:
TextPublication details: New York : Haworth Press, c1999.Description: xvii, 355 p. : ill. ; 23 cmISBN: - 8176494003
- 659.1 21
- 659.1
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 659.1 LEE-P (Browse shelf(Opens below)) | Available | 12052 | ||
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 659.1 LEE-P (Browse shelf(Opens below)) | Available | 9568 | ||
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Books
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Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor | 659.1 LEE-P (Browse shelf(Opens below)) | Available | 12082 |
Total holds: 0
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| 659.1 LAN-A Advertising by design : generating and designing creative ideas across media / | 659.1 LEE-P Principles of advertising a global perspective / | 659.1 LEE-P Principles of advertising a global perspective / | 659.1 LEE-P Principles of advertising a global perspective / | 659.1 MAH-B Discrete mathematical structures / | 659.1 OGU-A Advertising and integrated brand promotion | 659.1 OGU-A Advertising and integrated brand promotion |
this is an indian reprint and original ISBN is 0789006154 (alk. paper)
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