Understanding electronic-word of mouth sharing intentions through interplay of social networking sites' interactivity and swift guanxi / (Record no. 487879)

MARC details
000 -LEADER
fixed length control field 01489nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240610s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Original cataloging agency JZL-CUI
Transcribing agency COMSATS University Islamabad
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number LAT-U
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658 LAT-U
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Latif, Tayyaba..
Relator term SP18-RMS-004/ISB
Affiliation COMSATS University Islamabad
245 #0 - TITLE STATEMENT
Title Understanding electronic-word of mouth sharing intentions through interplay of social networking sites' interactivity and swift guanxi /
Statement of responsibility, etc. Tayyaba Latif.
Medium [Thesis or Dissertation]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Islamabad :
Name of publisher, distributor, etc. COMSATS University Islamabad,
Date of publication, distribution, etc. 2019.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 91 pages :
Other physical details illustrations ;
Dimensions 30 cm +
Accompanying material 1 CD-ROM (4 3/4 in.)
502 ## - DISSERTATION NOTE
Degree type A Post Graduate thesis submitted to the department of Management Sciences as a partial fulfillment of the requirement for the award of degree of MS in Management Sciences.External Examiner: Muhammad Kaleem, Dr. AP, Kohat University of Science ad Technology, Kohat.
Name of granting institution COMSATS University Islamabad
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name MS in Management Sciences.
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Muhammad Kaleem, Dr.
Miscellaneous information External Examiner, AP, Kohat University of Science ad Technology, Kohat.
Personal name Tahir Mumtaz Awan, Dr.
Miscellaneous information Supervisor, AP, Management Sciences.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media interactivity--Electronic word of mouth sharing intentions--Two way communication--Synchronicity mutual understanding--Relationship harmony.
Topical term or geographic name entry element Swift guanxi--Online businesses--Active control--Reciprocal favor
655 ## - INDEX TERM--GENRE/FORM
Genre/form data or focus term Management Sciences
Holdings
Date last seen Total checkouts Full call number Shelving location Copy number Uniform resource identifier Price effective from Koha item type Public note Lost status Damaged status Not for loan Collection Withdrawn status Home library Barcode Current library Date acquired Source of acquisition
06/10/2024   T 658 LAT-U 10857 2nd Floor 1 In 06/10/2024 Thesis or Dissertation A Post Graduate thesis submitted to the department of Management Sciences as a partial fulfillment of the requirement for the award of degree of MS in Management Sciences.External Examiner: Muhammad Kaleem, Dr. AP, Kohat University of Science ad Technology, Kohat.       Thesis or Dissertation   Junaid Zaidi Library, COMSATS University Islamabad 10001TP0010857 Junaid Zaidi Library, COMSATS University Islamabad   Examination Office, CUI
06/10/2024   T 658 LAT-U 10857 2nd Floor 1 In 06/10/2024 Visual Materials/CDs/DVDs A Post Graduate thesis submitted to the department of Management Sciences as a partial fulfillment of the requirement for the award of degree of MS in Management Sciences.External Examiner: Muhammad Kaleem, Dr. AP, Kohat University of Science ad Technology, Kohat.       Thesis or Dissertation   Junaid Zaidi Library, COMSATS University Islamabad TP0010857 Junaid Zaidi Library, COMSATS University Islamabad   Examination Office, CUI