Consumer Behaviour and Branding (Record no. 386270)

MARC details
000 -LEADER
fixed length control field 01718nam a2200253Ia 4500
001 - CONTROL NUMBER
control field 0000356915
003 - CONTROL NUMBER IDENTIFIER
control field 0006
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220228s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131722367
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83420954
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.83420954
Item number KUM-C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Ramesh S
245 #0 - TITLE STATEMENT
Title Consumer Behaviour and Branding
Medium Book
Remainder of title Concepts, Reading and Cases
Statement of responsibility, etc. Kumar.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida, India :
Name of publisher, distributor, etc. Pearson India Education,
Date of publication, distribution, etc. 0
300 ## - PHYSICAL DESCRIPTION
Extent xv, 607 p. :
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management Science-Consumer Behaviour
852 ## - LOCATION
Piece designation 10006000010219
-- 899.00
Classification part 658.83420954 KUM-C 10219
-- Punjab Book
Former shelving location Book
Copy number 1
Piece physical condition 1-New
-- Bill # 842 dated 01/08/17
Location Vehari Campus
Piece designation 10006000010220
-- 899.00
Classification part 658.83420954 KUM-C 10220
-- Punjab Book
Former shelving location Book
Copy number 2
Piece physical condition 1-New
-- Bill # 842 dated 01/08/17
Location Vehari Campus
Piece designation 10006000010221
-- 899.00
Classification part 658.83420954 KUM-C 10221
-- Punjab Book
Former shelving location Book
Copy number 3
Piece physical condition 1-New
-- Bill # 842 dated 01/08/17
Location Vehari Campus
Piece designation 10006000010222
-- 899.00
Classification part 658.83420954 KUM-C 10222
-- Punjab Book
Former shelving location Book
Copy number 4
Piece physical condition 1-New
-- Bill # 842 dated 01/08/17
Location Vehari Campus
Piece designation 10006000010223
-- 899.00
Classification part 658.83420954 KUM-C 10223
-- Punjab Book
Former shelving location Book
Copy number 5
Piece physical condition 1-New
-- Bill # 842 dated 01/08/17
Location Vehari Campus
Holdings
Date last seen Total checkouts Full call number Shelving location Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired
11/18/2023   658.83420954 KUM-C 10219   11/18/2023 Books         COMSATS University Vehari Campus 10006000010219 COMSATS University Vehari Campus 11/18/2023
11/18/2023   658.83420954 KUM-C 10220   11/18/2023 Books         COMSATS University Vehari Campus 10006000010220 COMSATS University Vehari Campus 11/18/2023
11/18/2023   658.83420954 KUM-C 10221   11/18/2023 Books         COMSATS University Vehari Campus 10006000010221 COMSATS University Vehari Campus 11/18/2023
11/18/2023   658.83420954 KUM-C 10222   11/18/2023 Books         COMSATS University Vehari Campus 10006000010222 COMSATS University Vehari Campus 11/18/2023
11/18/2023   658.83420954 KUM-C 10223   11/18/2023 Books         COMSATS University Vehari Campus 10006000010223 COMSATS University Vehari Campus 11/18/2023