Social media marketing (Record no. 267582)

MARC details
000 -LEADER
fixed length control field 00937nam#a2200289#i#4500
001 - CONTROL NUMBER
control field 0000298477
003 - CONTROL NUMBER IDENTIFIER
control field 0005
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191128s2019 ##############000#0#eng#d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131521014
040 ## - CATALOGING SOURCE
Language of cataloging eng
Description conventions rda
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.872
Item number BAR-S
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Barker, Melissa S.
245 10 - TITLE STATEMENT
Title Social media marketing
Medium [Book]
Remainder of title a strategic approach.
Statement of responsibility, etc. Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann and Krista E. Neher
300 ## - PHYSICAL DESCRIPTION
Extent xv, 362 Pages :
Dimensions 28 cm.
365 ## - TRADE PRICE
Price type code 01
Price amount 0.00
500 ## - GENERAL NOTE
General note Includes appendix and index.
521 ## - TARGET AUDIENCE NOTE
Target audience note All
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
Topical term or geographic name entry element Viral marketing
Topical term or geographic name entry element Social media
Topical term or geographic name entry element Management science
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Barker, Donald I.
Personal name Bormann, Nicholas F.
Personal name Neher, Krista E.
852 ## - LOCATION
Accession No. ATK 10696
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        COMSATS University Attock Campus COMSATS University Attock Campus   09/27/2023 1 658.872 BAR-S 10696 ATK 10696 06/13/2024 05/06/2024 09/27/2023 Books