MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01233dam a22003258a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000065015 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0001 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
141014s2012 nyu 001 0 eng|d |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB214454 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071086967 (pbk.) : |
|
|---|
| International Standard Book Number |
007108696X (pbk.) : |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
StDuBDS |
| Language of cataloging |
eng |
| Transcribing agency |
StDuBDS |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
23 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
ZEI-S |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Zeithaml, Valarie A. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Services marketing : |
| Medium |
[Book] : |
| Remainder of title |
integrating customer focus across the firm / |
| Statement of responsibility, etc. |
Zeithaml, Valarie A. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
6th ed. / |
| Remainder of edition statement |
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
McGraw-Hill [distributor], |
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
McGraw-Hill [distributor], |
| Date of publication, distribution, etc. |
2012. |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
201205 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 v. ; |
| Dimensions |
21 cm. |
| 365 ## - TRADE PRICE |
|---|
| Price type code |
01 |
| Price amount |
0.00 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Previous ed.: Boston, Mass.; London: McGraw-Hill, 2009. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Service industries |
| General subdivision |
Marketing. |
|
|---|
| Topical term or geographic name entry element |
Customer services. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bitner, Mary Jo. |
|
|---|
| Personal name |
Gremler, Dwayne D. |
| 852 ## - LOCATION |
|---|
| Accession No. |
48643 |
| -- |
5117.60 |
| -- |
Paradise Books International |
| Former shelving location |
Books |
