Internet marketing (Record no. 184007)

MARC details
000 -LEADER
fixed length control field 01186cam a22002894a 4500
001 - CONTROL NUMBER
control field 0000036673
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020516s2003 maua b 001 0 eng
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA2-79166
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072827033 (alk. paper)
International Standard Book Number 0071124179 (international ed. : alk. paper)
International Standard Book Number 9780071124171
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency C#P
-- UKM
-- BGU
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.84
Item number ROB-I
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Roberts, Mary Lou.
245 10 - TITLE STATEMENT
Title Internet marketing
Medium [Book] :
Remainder of title integrating online and offline strategies /
Statement of responsibility, etc. Mary Lou Roberts.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 471 p. :
Other physical details ill. (some col.) ;
Dimensions 26 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
852 ## - LOCATION
Piece designation 40004
-- 0.00
Classification part 658.84 ROB-I
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 3
Piece physical condition 1-New
Location JZL-CUI
Piece designation 22463
-- 2374.80
Classification part 658.84 ROB-I
-- Book Field International
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 1
Piece physical condition 2-Good
Location JZL-CUI
Piece designation 23982
-- 1595.00
Classification part 658.84 ROB-I
-- Oriental Book Services, Islamabad
Sublocation or collection 2nd Floor
Former shelving location Books
Copy number 2
Piece physical condition 1-New
Location JZL-CUI
Holdings
Date last seen Total checkouts Full call number Shelving location Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Barcode Current library Date acquired Total renewals Date last checked out
09/18/2023   658.84 ROB-I 2nd Floor 09/18/2023 Books         Junaid Zaidi Library, COMSATS University Islamabad 22463 Junaid Zaidi Library, COMSATS University Islamabad 09/18/2023    
01/16/2024 1 658.84 ROB-I 2nd Floor 09/18/2023 Books         Junaid Zaidi Library, COMSATS University Islamabad 23982 Junaid Zaidi Library, COMSATS University Islamabad 09/18/2023 1 11/01/2023