Marketing research (Record no. 165661)

MARC details
000 -LEADER
fixed length control field 00756pam a2200241 a 4500
001 - CONTROL NUMBER
control field 0000037623
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060731s2006 enka b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0199281963 (pbk.)
International Standard Book Number 9780199281961 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)82671361
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency YDXCP
-- BAKER
-- UtOrBLW
042 ## - AUTHENTICATION CODE
Authentication code ukscp
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.83
Item number BRA-M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bradley, Nigel,
Dates associated with a name 1958-
245 10 - TITLE STATEMENT
Title Marketing research
Medium [Book] :
Remainder of title tools and techniques /
Statement of responsibility, etc. Nigel Bradley.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford :
Name of publisher, distributor, etc. Oxford University Press,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 531 p. :
Other physical details ill. ;
Dimensions 25 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
852 ## - LOCATION
Accession No. 26663
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.83 BRA-M 26663 09/18/2023 09/18/2023 Books