Fundamentals of marketing research (Record no. 165540)

MARC details
000 -LEADER
fixed length control field 00754cam a22002418a 4500
001 - CONTROL NUMBER
control field 0000036985
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040427s2005 cau b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0761988521 (cloth : acid-free paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.83
Item number SMI-F
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Smith, Scott M.
245 10 - TITLE STATEMENT
Title Fundamentals of marketing research
Medium [Book] /
Statement of responsibility, etc. Scott M. Smith, Gerald S. Albaum.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, Calif. :
Name of publisher, distributor, etc. Sage,
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 881 p. :
Other physical details ill., maps ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note index includes
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Albaum, Gerald S.
852 ## - LOCATION
Accession No. 18405
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.83 SMI-F 18405 09/18/2023 09/18/2023 Books