Market-led strategic change (Record no. 165532)

MARC details
000 -LEADER
fixed length control field 00940pam a2200277 a 4500
001 - CONTROL NUMBER
control field 0000055128
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 011210s2002 enka 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 075065225X
040 ## - CATALOGING SOURCE
Original cataloging agency CaSRU
Language of cataloging eng
Transcribing agency UKM
Modifying agency CaSRU
-- CaBVAS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Classification number 658.8
Edition number 21
Classification number 658.8
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number PIE-M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Piercy, Nigel
245 10 - TITLE STATEMENT
Title Market-led strategic change
Medium [Book] :
Remainder of title a guide to transforming the process of going to market /
Statement of responsibility, etc. Nigel F. Piercy.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford :
Name of publisher, distributor, etc. Butterworth-Heinemann,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 762 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Previous ed.: 1997.
General note Published in association with the Chartered Institute of Marketing.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
Topical term or geographic name entry element Service industries--Marketing.
852 ## - LOCATION
Accession No. 26719
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.8 PIE-M 26719 09/18/2023 09/18/2023 Books