Marketing management (Record no. 163748)
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000 -LEADER | |
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fixed length control field | 00756pam a22002534a 4500 |
001 - CONTROL NUMBER | |
control field | 0000057504 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | 0001 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 020214s1988 njua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0135562678 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | .b55505090 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | YDX |
042 ## - AUTHENTICATION CODE | |
Authentication code | pcc |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 21 |
084 ## - OTHER CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT-M |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
245 10 - TITLE STATEMENT | |
Title | Marketing management |
Medium | [Book] : |
Remainder of title | analysis, planning, imlementation, and control / |
Statement of responsibility, etc. | Philip Kotler. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Jersey : |
Name of publisher, distributor, etc. | Prentice Hall, Inc, |
Date of publication, distribution, etc. | c1988. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xl, 777 p. |
500 ## - GENERAL NOTE | |
General note | Include subject index. |
521 ## - TARGET AUDIENCE NOTE | |
Target audience note | All. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
852 ## - LOCATION | |
Accession No. | 26570 |
-- | 0.00 |
Former shelving location | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.8 KOT-M | 26570 | 09/18/2023 | 09/18/2023 | Books |