Cases in marketing management (Record no. 161361)

MARC details
000 -LEADER
fixed length control field 00754cam a2200229 a 4500
001 - CONTROL NUMBER
control field 0000045066
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 890522s1995 enka 00110 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0201877031
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency WSU
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number MOU-C
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Moutinho, Luiz
245 10 - TITLE STATEMENT
Title Cases in marketing management
Medium [Book] :
Remainder of title instructor's guide to accompany /
Statement of responsibility, etc. Luiz Moutinho.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Wokingham, England ;
-- Reading, Mass. :
Name of publisher, distributor, etc. Addison-Wesley,
Date of publication, distribution, etc. 1995.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 213 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
-- Case studies.
852 ## - LOCATION
Accession No. 26683
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.8 MOU-C 26683 09/18/2023 09/18/2023 Books