Marketing research (Record no. 160343)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01266cam a22003134a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000037620 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0001 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 990622s2000 maua 001 0 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA0-60058 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072356502 (Disk) |
| International Standard Book Number | 0256195552 (alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | UKM |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 3 |
| Edition number | 21 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.8 3 |
| Item number | HAI-M |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research |
| Medium | [Book] : |
| Remainder of title | a practical approach for the new Millennium / |
| Statement of responsibility, etc. | Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Irwin/McGraw-Hill, |
| Date of publication, distribution, etc. | c2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 682 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 26 cm. + |
| Accompanying material | 1 computer disk (3 1/2 in.). |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Irwin/McGraw-Hill series in marketing. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | All. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bush, Robert P. |
| Personal name | Ortinau, David J. |
| 852 ## - LOCATION | |
| Accession No. | 14279 |
| -- | 2950.00 |
| -- | Islamabad Book Fair |
| Former shelving location | Books |
| Accession No. | 15123 |
| -- | 4083.38 |
| -- | Saeed Book Bank |
| Former shelving location | Books |
| Accession No. | 15834 |
| -- | 1295.00 |
| -- | Oriental Book Services, Islamabad |
| Former shelving location | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.8 3 HAI-M | 14279 | 09/18/2023 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.8 3 HAI-M | 15123 | 09/18/2023 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | Auxiliary Section | 09/18/2023 | 658.8 3 HAI-M | 15834 | 09/18/2023 | 09/18/2023 | Books |