Services marketing (Record no. 158436)

MARC details
000 -LEADER
fixed length control field 00893pam a2200253 a 4500
001 - CONTROL NUMBER
control field 0000054917
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 970606s2002 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9814126225
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency WSU
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.8
Item number KUR-S
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kurtz, David L.
245 10 - TITLE STATEMENT
Title Services marketing
Medium [Book] /
Statement of responsibility, etc. David L. Kurtz, Kenneth E. Clow.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore: :
Name of publisher, distributor, etc. J. Wiley & Sons (Asia). ,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 570 p. :
Other physical details ill. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Include index.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
Topical term or geographic name entry element Customer services.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Clow, Kenneth E.
852 ## - LOCATION
Accession No. 12060
-- 406.94
-- Saeed Book Bank
Former shelving location Books
Accession No. 17034
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.8 KUR-S 12060 09/18/2023 09/18/2023 Books
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.8 KUR-S 17034 09/18/2023 09/18/2023 Books