Living brands (Record no. 150654)

MARC details
000 -LEADER
fixed length control field 00904cam a2200253 a 4500
001 - CONTROL NUMBER
control field 0000037555
003 - CONTROL NUMBER IDENTIFIER
control field 0001
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 060608s2007 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071466142 (alk. paper)
International Standard Book Number 9780071466141
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number Nad
Classification number 658.8 27
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 658.827
Item number NAD-L
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Nadeau, Raymond.
245 10 - TITLE STATEMENT
Title Living brands
Medium [Book] :
Remainder of title collaboration + innovation = customer fascination /
Statement of responsibility, etc. Raymond A. Nadeau.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 302 p. :
Other physical details ill. ;
Dimensions 24 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note All.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products.
Topical term or geographic name entry element Advertising
General subdivision Brand name products.
852 ## - LOCATION
Accession No. 40958
-- 0.00
Former shelving location Books
Accession No. 30982
-- 0.00
Former shelving location Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Junaid Zaidi Library, COMSATS University Islamabad Junaid Zaidi Library, COMSATS University Islamabad 2nd Floor 09/18/2023   658.827 NAD-L 30982 09/18/2023 09/18/2023 Books