Global marketing (Record no. 150114)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01231cam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000054630 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0001 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 020313s2003 nyua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0072471484 (alk. paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Edition number | 21 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Item number | JOH-G |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Johansson, Johny K. |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing |
| Medium | [Book] : |
| Remainder of title | foreign entry, local marketing & global management / |
| Statement of responsibility, etc. | Johny K. Johansson. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, N.Y. : |
| Name of publisher, distributor, etc. | McGraw-Hill/Irwin, |
| Date of publication, distribution, etc. | c2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 654 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | McGraw-Hill/Irwin series in marketing |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | All. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing. |
| Topical term or geographic name entry element | Export marketing |
| General subdivision | Management. |
| 852 ## - LOCATION | |
| Accession No. | 17906 |
| -- | 0.00 |
| Former shelving location | Books |
| Accession No. | 13467 |
| -- | 0.00 |
| Former shelving location | Books |
| Accession No. | 14275 |
| -- | 3900.00 |
| -- | Islamabad Book Fair |
| Former shelving location | Books |
| Accession No. | 15835 |
| -- | 1495.00 |
| -- | Oriental Book Services, Islamabad |
| Former shelving location | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.848 JOH-G | 17906 | 09/18/2023 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.848 JOH-G | 13467 | 09/18/2023 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.848 JOH-G | 14275 | 09/18/2023 | 09/18/2023 | Books | |||||
| Junaid Zaidi Library, COMSATS University Islamabad | Junaid Zaidi Library, COMSATS University Islamabad | 2nd Floor | 09/18/2023 | 658.848 JOH-G | 15835 | 09/18/2023 | 09/18/2023 | Books |