Marketing management a South Asian perspective /
Marketing management a South Asian perspective / [Book] :
Philip Kotler ....... [et.al].
- 14th ed.
- New Delhi : Dorling Kindersley (India), c2013.
- 1 v. (various pagings) : col. ill. ; 29 cm.
"A South Asian Perspective"--Cover Authorized adaptation from the United States edition, entitled Marketing Management, 14th Edition. ISBN: 9780132102926 by Kotler, Philip and Keller, Kevin Lane; published by Pearson Education, Inc., publishing as Prentice Hall c2012.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
All. All. All.
9788131767160
Marketing--Management.
Knowledge management.
Knowledge management.
Genetic counseling.
658.8
"A South Asian Perspective"--Cover Authorized adaptation from the United States edition, entitled Marketing Management, 14th Edition. ISBN: 9780132102926 by Kotler, Philip and Keller, Kevin Lane; published by Pearson Education, Inc., publishing as Prentice Hall c2012.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
All. All. All.
9788131767160
Marketing--Management.
Knowledge management.
Knowledge management.
Genetic counseling.
658.8