Normal view MARC view ISBD view

Neuroelectrical brain imaging tools for the study of the efficacy of TV advertising stimuli and their application to neuromarketing

Vecchiato, Giovanni

Neuroelectrical brain imaging tools for the study of the efficacy of TV advertising stimuli and their application to neuromarketing [Book] Giovanni Vecchiato. - Springer-Verlag Berlin Heidelberg New York

All.

ISBN: 9783642380361

Subjects--Topical Terms:
NeuroMarketing

Dewey Class. No.: 658.8001

Place hold
Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)