International marketing
Cateora, Philip R.
International marketing [Book] / Philip R. Cateora, John L. Graham. - 11th ed. - New York : Irwin McGraw-Hill, c2002. - xxv, 694 p. : ill. ; 29 cm. - The McGraw-Hill/Irwin series in marketing. .
original ISBN is 0071123121. this reprint posses no ISBN.
All.
Export marketing.
International business enterprises.
658.848
International marketing [Book] / Philip R. Cateora, John L. Graham. - 11th ed. - New York : Irwin McGraw-Hill, c2002. - xxv, 694 p. : ill. ; 29 cm. - The McGraw-Hill/Irwin series in marketing. .
original ISBN is 0071123121. this reprint posses no ISBN.
All.
Export marketing.
International business enterprises.
658.848