The market segmentation workbook target marketing for marketing managers /
Dibb, Sally, 1963-
The market segmentation workbook target marketing for marketing managers / [Book] : Sally Dibb and Lyndon Simkin. - London ; New York : Routledge, 1996. - xvii, 219 p. : ill. ; 24 cm. - The Marketing workbooks. .
All.
0415118921
Market segmentation.
658.8 35
The market segmentation workbook target marketing for marketing managers / [Book] : Sally Dibb and Lyndon Simkin. - London ; New York : Routledge, 1996. - xvii, 219 p. : ill. ; 24 cm. - The Marketing workbooks. .
All.
0415118921
Market segmentation.
658.8 35