000 | 01209nam a22002297a 4500 | ||
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003 | OSt | ||
005 | 20241217155229.0 | ||
008 | 241217b |||||||| |||| 00| 0 eng d | ||
040 | _cRDA | ||
082 |
_a658.049 _bNUM |
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100 |
_aNuman Tanveer _bCIIT/SP23-RBA-022/LHR |
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245 | _aImpact of Social Media Marketing & Factors Influencing Passionate Desire to Purchase in The Automotive Industry | ||
260 |
_aCOMSATS University Islamabad, Lahore Campus _bLibrary Information Services, CUI Lahore _c2024 |
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300 |
_a23 _bHard copy is available in the library, please contact library help desk for services |
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502 |
_aTo fullfill the requirement of the degree _bMS _d2024 _cManagement Sciences _gCOMSATS University Islamabad, Lahore campus _oCIIT/SP23-RBA-022/LHR |
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521 | _aFaculty and Students | ||
650 |
_aMaster of Business Administration _x Social Media Marketing, Brand Value, Brand Coolness, Brand Image, Brand Prestige, Purchase Decisions |
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700 |
_aHaroon Rashid _dAssistant Professor |
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852 |
_alhr _pLHR TP 9444 _t1 |
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856 |
_uhttp://repository.cuilahore.edu.pk/xmlui/handle/123456789/4950 _yPlease click to access online resouce through CUI Lahore Repository |
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942 |
_2ddc _cTD |
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999 |
_c490425 _d490425 |