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040			_aJZL-CUI _cCOMSATS University Islamabad
041			_aeng
082			_a658 _bZAH-A
084			_a658 ZAH-A
100			_aZahid, Muhammad Nauman.. _eFA19-RMS-014/ISB _uCOMSATS University Islamabad
245		3	_aAn analysis of the role played by social media in creating brand awareness and loyalty through brand image _ba case of Pakistan's apparel brands / _cMuhammad Nauman Zahid. _h[Thesis or Dissertation]
260			_aIslamabad : _bCOMSATS University Islamabad, _c2021.
300			_axvi, 64 pages : _billustrations ; _c30 cm + _e1 DVD-ROM (4 3/4 in.)
502			_bA Post Graduate thesis submitted to the department of Management Sciences as a partial fulfillment of the requirement for the award of degree of MS in Management Sciences.External Examiner: Muhammad Kaleem, Dr. AP, Management Sciences, Kohat University of Science & Technology, Kohat. _cCOMSATS University Islamabad
526			_aMS in Management Sciences.
600			_aAbid Saeed, Dr. _gSupervisor, AP, Management Sciences.
600			_aMuhammad Kaleem, Dr. _gExternal Examiner, AP, Management Sciences, Kohat University of Science & Technology, Kohat.
650			_aBrand awareness--Brand image.
650			_aSocial media--Brand loyalty.
655			_aManagement Sciences
953			_pTP0011341 _aisb _bisb _c2nd Floor _xCD/DVD _zA Post Graduate thesis submitted to the department of Management Sciences as a partial fulfillment of the requirement for the award of degree of MS in Management Sciences.External Examiner: Muhammad Kaleem, Dr. AP, Management Sciences, Kohat University of Science & Technology, Kohat. _yVM _8Thesis or Dissertation _oT 658 ZAH-A 11341 _t1 _uIn _eExamination Office, CUI _dOct 12, 2022 10:03:33
999			_c488700 _d488700