000 01166nam a22002297a 4500
003 OSt
005 20240109132938.0
008 240109b |||||||| |||| 00| 0 eng d
040 _cRDA
082 _a658.049
_bZAR
100 _aZarnab Shahid
_bFA21-RBA-024
245 _aEXAMINING THE INFLUENCE OF DIGITAL INFLUENCERS' CREDIBILITY ON PURCHASE INTENTION AND BRAND ATTITUDE AMONG INSTAGRAM USERS IN LAHORE
260 _aCOMSATS University Islamabad, Lahore Campus
_bLibrary Information Services, CUI Lahore
_c2024
300 _a51
_bHard copy is available in the library, please contact library help desk for services
502 _aTo fullfill the requirement of the degree
_bMS
_d2023
_cManagement Sciences
_gCOMSATS University Islamabad, Lahore campus
_oFA21-RBA-024
521 _aFaculty and Students
650 _aManagement Sciences
_xInfluencer marketing, Advantages of Instagram, Building relationships
700 _aDr. Ibrahim Abdullah
_dAssistant Professor
852 _alhr
_pLHR TP 8549
_t1
856 _uhttp://repository.cuilahore.edu.pk/xmlui/handle/123456789/3882
_yhttp://repository.cuilahore.edu.pk/xmlui/handle/123456789/3882
942 _2ddc
_cTD
999 _c485145
_d485145