000 | 02267nam a2200313Ia 4500 | ||
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001 | 0000342048 | ||
003 | 0003 | ||
008 | 191223s9999||||xx |||||||||||||| ||eng|| | ||
020 | _a9781259026850 | ||
082 | _a659.1 | ||
084 |
_a659.1 _bBEL |
||
100 | _aBelch, George E. | ||
245 | 0 |
_aAdvertising and protection _h[Book] _ban integrated marketing communications perspective _cGeorge E. Belch. |
|
250 | _a9th Ed. | ||
260 | _bMcGraw-Hill Education New Delhi | ||
521 | _aAll. | ||
650 | _aAdvertising--Promotion | ||
852 |
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