000 01331cam a22003254a 4500
001 11886857
005 20231110115025.0
008 000111s2000 nyua b 001 0 eng
010 _a 00021421
020 _a0333793188
040 _aDLC
_cDLC
_dDLC
042 _apcc
043 _ae------
050 0 0 _aHF5415.12.E8
_bL36 2000
082 0 0 _a658.802 LAM
_bBook
100 1 _aLambin, Jean-Jacques,
_d1933-
245 1 0 _aMarket-driven management :
_bstrategic and operational marketing /
_cJean-Jacques Lambin.
260 _aNew York :
_bSt. Martin's Press,
_c2000.
300 _axxvii, 737 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_zEurope.
650 0 _aMarketing
_zEurope
_xManagement.
852 _p10004000024408
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/hol057/00021421.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/hol051/00021421.html
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/hol051/00021421.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_n0
999 _c357779
_d357779